People and Associates / Business Associates

Pieter Aucamp
(Executive Director)

Pieter holds a Masters in Business Administration (MBA, University of Pretoria 1994); BA Economics (BA, Potchefstroom University; / North - West University, 1985) and a Higher Education Diploma (HED, Potchefstroom University North - West University, 1983) He has completed various Executive Management Programs run through University of Pretoria, North West University and International Consulting Firms.

Pieter is focused to investigate ways to make businesses more competitive, while other projects make a contribution to give clients the cutting edge in customer retention and radical innovation.

Throughout his career Pieter was part time involved as external examinator for UNISA, University of Pretoria (UP), IMM and the Tshwane University of Technology (TUT) in mainly the marketing subjects.

He is a director and co-founder of Bluestream Marketing (Pty) Ltd. He initiated Bluestream 9 years ago, with the key focus to assist clients to improve their Future Competitiveness. Some of Bluestream’s clients today count under the top 100 in SA. Pieter obtained most of his experience in Marketing and New Business Development in positions that he held and developed in the past 25 years. He is a director of 3 private companies; he also served as advisor and strategic associate to other companies over the past 10 years.

He has served most of his professional career in the Industrial and Retail Market where he fulfilled a number of senior management positions across the retail, industrial and management consulting sectors at Suprachem/Iscor, Speedy Tyre and Exhaust. Pieter has been widely recognised for his thought leadership and innovative approach and as an independent management consultant, he is sought after by the private and public sectors alike to assist rethink their business strategy and current business practices against the backdrop of business innovation and market research. Pieter was involved over the past 25 years in both national and international Innovation Projects.One of these projects is the Pro aim Golf glasses, a world first, which received both US and SA awards for innovation.

Over the years he obtained experience in the fields of:
Strategic Marketing, Competitive Intelligence, Market Research, Managing Sales Teams, Key Account Management, CRM, New Business Development, Feasibility Studies, Innovation and Management Consulting Projects.

Through well-researched strategies, communicated to people successfully, his main aim is to deliver value and results in organisations in order to enhance Future Competitiveness.

Nelisiwe Mazibuko
(Executive Director)

Nelisiwe holds a BA Economics and Statistics degree (National University of Lesotho) as well as qualifications in Project Management, Market Research and Financial Literacy. Nelisiwe,s have obtained professional research and management experience throughout her career over the past 20 years. She is a director on the boards of four private companies.

Nelisiwe has served with various research companies on senior management positions from as early as 1998 as follows:
Market Research Executive at Research Surveys: 1989-1991 : Research & Marketing Executive at SABC Market Research (CCV-TV): 1991/1992; Senior Research Executive at Markinor Research: 1992; Senior Market Research Executive at Marketing & Media Research: 1992 – 1995; Founder Member & Shareholder of New Age Research Consultancy (Pty) Ltd: 1995-2000.; Executive Director and Partner at Plus 94 Harris Research (Pty) Ltd: 2000 – 2003 ; Founder Member & Managing Partner of The Research Link c.c: 2004 - 2006.;Founder Member & Shareholder of CHUMO Investments (Pty) Ltd: 2006 - current. ; Research Consultant: 2006 - current.

Over the years she obtained experience in the fields of:
Business Management & Administrative Functions, Company Policy Development & Implementation, Company Strategy Development and Implementation, Directing Executive Functions, Proposal Writing, Analysis, Training & Training Management, Development of Training Material, Project Management, Report writing, Presentations, Client Care, Staff Mentoring, Marketing.

Brief summary of management outlook and capabilities:

  • Extensive Project Planning and Management Skills
  • Strategic Input
  • Excellent Analytic Skills
  • Strict adherence to deadlines
  • Excellent process management checks and reporting
  • Excellent Sourcing skills
  • Excellent Budgeting skills with attention to bottom line and fairness to employees
  • Excellent client relationship management –open but strict/firm approach
  • Extensive knowledge of the South African market – all levels
  • Good command and understanding of main South African languages – i.e. African languages and English

Helena Erasmus
Helena is a motivated person with fast, disciplined, analytical, and well organised thinking. She has initiative, is results driven, and strives to develop expertise in her field of practice. She has both a Bachelor Degree in Psychology with a focus on Community Mental Health and Counseling, and a Masters Degree in Research Psychology with specialisation in Research Consultation.

The title of her Masters dissertation - a qualitative study for which she received a Cum Laude - was:
‘An investigation into the needs of emergency medical workers and how these could inform management practices’.

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